What is KUGS?

“The mission of KUGS-FM is to serve the students of Western Washington University in Bellingham, WA by providing a diverse program of music and information consistent with student interests. The Board of Trustees of Western Washington University holds the license and the Associated Students operate the station. KUGS is staffed by students and community volunteers who are committed to providing programming that encourages a greater understanding of the human differences and cultural pluralism within the University community and the world we live in. Through its programming, KUGS serves as a bridge from the University to the surrounding community. ” (AS)


“KUGSFM is an AS Activity Approved by the Board of Trustees in 1977 KUGSFM is an activity of the Associated Students and has been in operation since 1974 under authority granted by the Federal Communications Commission. The official broadcast programming policy was approved by the Western Washington University Board of Trustees in Motion 20177 on February 3, 1977.”

Where did it come from?

January 29, 1974
KUGS begins broadcasting with 10-Watt transmitter

Increases signal from 10 to 100 Watts

Switches from “quilt format” to college rock format

KUGS becomes 2nd station in the US to broadcast online,
using the “see you see me” format

KUGS receives Mayor’s award by the
Bellingham Arts Commission for excellence and diversity in music and issue oriented programming

Application turned in to FCC for an increase to 700 watts
Application still pending…

KUGS begins Realplayer streaming online

Kerensa Wight of KUGS wins Music Director of the Year at Gavin convention

KUGS decides to stop webcasting until royalty agreements and reporting requirements are finalized in Congress

Voted best radio station in “Every Other Weekly” publication


Where does KUGS get its funding?

In addition to the financial support from the A.S., KUGS also encourages sponsorship from area businesses, and individuals. As a non-profit radio station, KUGS sells underwriting, not direct advertising.

Also, the public can donate financially to KUGS through the Western Washington University Foundation. When donating to the WWUF, you can designate your contribution to a specific department or program, such as KUGS. According to the WWUF website:


The Western Washington University Foundation collects no fees on any annual gift. 100% of each contribution in deposited directly into the designated area’s account for use by that department. Your support benefits both faculty and students, immediately creating teaching and learning opportunities.

Where can I learn more about KUGS?


Que pasa, KUGS?

KUGS 89.3 FM Makes Triumphant Return to Cyberspace